How to win Buy Box on Amazon?

Before moving toward telling you people how to win buy box! First, let’s talk about what is Buy Box?

What is Buy Box on Amazon?

The answer is very simple to understand. The answer is that the Amazon buy box is a section on the very right side of the Amazon product detail page from where your customers can add a product to their cart or “buy now.”

Now the question arises that what does “Buy Now” means on Amazon? The “Buy Now” button in the Amazon buy box enable shoppers to make an instant purchase right from the product detail page.

Winning Buy Box on Amazon?

There are six different options, criteria’s to meet for the success in winning the Buy Box on Amazon. Each step is discussed below.

1. Knowledge about two factors that affect your buy box eligibility:

The two factors which affect your Buy Box eligibility are:

Product Pricing:

The price of your product should not be so higher not so lower from the competitor point of view. The affordable price of your product leads you toward winning buy box more effectively.

Fulfilment methods and metrics:

Your items should be shipped correctly and on time, respond to questions quickly, and keep your inventory up-to-date and well-stocked.

Right, Fulfillment Method:

Comparatively fulfilment by Amazon (FBA) is becoming the most popular choice due to its benefits in the buy box and elsewhere.

Instead, if you’re using FBM (Fulfillment by Merchant) then you have to meet high standards as Amazon is providing.

Building up your Amazon Account Health:

Your Amazon account health will be increased and much effective to win Buy Box by having a Good Amazon Account Health.

Your Amazon Account health depends upon different things mentioned below.

Order Defect Rate (Target = < 1%)

Negative Feedback Rate

Filed A to Z Claim Rate

Service Chargeback Rate

Return Dissatisfaction Rate (Target = < 10%)

Negative Return Feedback Rate

Late Response Rate

Invalid Rejection Rate

Buyer-Seller Contact Metrics (Target = < 25%)

Response Times Under 24 Hours (Target = > 90%)

Late Responses (Target = < 10%)

Average Response Time

Recent Customer Metrics Data

Pre-Fulfillment Cancel Rate (Target = < 2.5%)

Late Shipment Rate (Target = < 4%)

Refund Rate

Valid Tracking Rate

By Category (Targets = > 90%)

Delivered on Time (Target = > 97%)

4. Speed up your shipping time (FBM Only):

If you are not using FBA, then you have to maintain the standard of shipment as Amazon is doing. Amazon calculates how well you’re doing with shipping based on your projected shipping time and actual shipping time. According to your actual shipping time, the chances of winning Buy box increases.

5. Improve your Seller Feedback Rating:

Your Amazon feedback rating is constantly updated based on aggregate reviews from Amazon orders and is an average of all seller feedback ratings. Your feedback rating is comprised of orders from the preceding 365 days but is weighted heavier for orders from the last 90 days.

Many sellers don’t realize that Seller Feedback is far different than Product Feedback. Customers will often mistakenly leave product reviews on Seller Feedback pages, which can be especially damaging if you’re seeing a lot of negative reviews.

Read More

Jungle Scout

What is Jungle Scout and how they scale your business with confidence?

Use Jungle Scout to settle on information-driven choices and assemble a gainful Amazon business. Find what items have requested, what catchphrases will support your business, how to computerize your stock, and that’s only the tip of the iceberg.

Find items to sell

Sort more than 475 million items utilizing progressed channels to rapidly uncover beneficial open doors with Product Database. Take your exploration further with Opportunity Finder, a ground-breaking highlight that pinpoints popularity, low-rivalry item specialties.

Leverage the industry’s best data

Our exclusive AccuSales™ calculation measures more than 500 million information focuses day by day. Act with complete certainty, realizing you are utilizing the most precise data conceivable to settle on large business choices.

Track product ideas

Spare and screen openings by adding them to Product Tracker. Measure the exhibition of an item or a gathering of items after some time to decrease the danger of irregularity or movements in the interest cycle. Assess deals and patterns to approve your next winning item.

Find top performing keywords

Create catchphrases that convert with Keyword Scout. Effectively reveal top-performing catchphrases that clients are looking and discover which watchwords your rivals are positioning for so you can add them to your posting.

Build optimizing listing

Craft an effective catchphrase procedure to improve your positioning on Amazon. Find suggested watchwords and get a moment rating for your posting with our Listing Optimization Score, which grades item title, depiction, key highlights, catchphrases, pictures, and the sky is the limit from there.

Approve providers

Access our Supplier Database to vet set up plants the world over with a demonstrated history of assembling items like yours. See provider subtleties, their top clients, and records of their affirmed shipments.

Get more audits

Make item advancements to drive buys and help your posting develop in rank. Urge clients to leave a survey with focused email crusades. Customize the client encounter and catalyze the energy of your deals.

Assess your funds

Track your Amazon deals information and other key monetary measurements with Jungle Scout’s Sales Analytics. View benefits at an item level or over your business, look at patterns after some time and find experiences to limit costs and develop your benefits.

Deal with your stock needs

Ensure you generally have enough stock with exact interest determining from Jungle Scout’s Inventory Manager. Mechanize your stock arranging, so you realize how much stock to reorder and when. Expand your deals and stay away from exorbitant Amazon charges.

Read More

Helium 10

Introduction

The present market is driven by a heap of top-selling items because of all-around considered advertising methodologies. The opposition gets stiffer and stiffer as business people rule the field, which makes it barely conceivable to discover your place in the sun – particularly in case you’re an amateur in the business.

There are numerous inquiries you may pose before knowing which item will hit the objective and raise your selling rates. “Instructions to direct item investigate most successfully?”, “How to best compose item posting?”, “How would I know whether my item will relate to purchaser request?”, – the rundown may stretch out to vastness.

To assist you with this undertaking, there are various altered apparatuses intended to better your item deals and outperform contenders. One of such instruments is Helium 10.

What is Helium 10?

Basically, Helium 10 is a product utilized by a large number of Amazon dealers worldwide for refining website streamlining, leading item examination, and executing effective item dispatches. In the stock of Helium 10, you can locate various devices intended for item research, catchphrase research, progressing support, item dispatches, and posting improvement. Most Helium 10 audits concur on one reality – these devices are a crucial aspect of any Amazon merchant’s work.

Helium 10 Tools

On the off chance that you need to turn into an Amazon selling professional like a large number of different business visionaries, you may think that it’s valuable to investigate the bleeding edge Helium 10 apparatuses. Utilizing these, you’ll plunge into the showcasing domain while having the option to investigate items, gauge their worth, break down contenders, and effectively dispatch your merchandise.

Tools for Improved Product Research

1. Black Box

This apparatus is the main on the rundown on purpose. It’s intended to assist you with getting through the inception item stage, which is the most significant one, easily and rapidly. Specifically, you can without much of a stretch sort all the items from the information base utilizing discovery’s channels, and pick the ones which are particularly popular among clients. This component will spare you huge time on the tedious manual ventures.

2. Helium 10 Chrome Extension

This apparatus is a monumental vault of five sub tools which showcases point by point item data every time you investigate Amazon on your Chrome program. The Helium 10 Extension holds onto such apparatuses as:

Xray Discover your possible item’s chances while surfing through information, including income assessments, costs, deals patterns, supported advertisement investigation and others.

Profitability Calculator Utilize the intensity of old-school arithmetic to figure the absolute of funds required for deals. Gauge edges, net, Amazon expenses and generally speaking cost surprisingly fast.

ASIN Grabber Hold ASINs in mass to viably create crowd situated promotions and leave on winning items for unique deals seasons.

Review Downloader Know what past customers think about products. Bring out the feedback of competitors to detect problematic matters at the early stages.

Inventory Levels Get prompt admittance to stock levels on Amazon item postings of your advantage.

3. Trendster

As the name suggests, this instrument for Helium10 is a genuine finding for Amazon vendors who need to get a top to bottom comprehension of whether their items will stay top-selling lasting through the year. Moreover, hourly, day by day and occasional item requests can likewise be precisely assessed with this apparatus in the armoury, just as startling patterns uncovered. You should simply enter any item ASIN and get visual information immediately.

Tools for Keyword Research

1. Magnet

Give your business possible ground-breaking support by propelling your watchword research results with Helium10 magnet. This apparatus contains a noteworthy information base of watchwords most habitually looked for on Amazon per your posting. Aside from creating natural traffic and expanding your business, you’ll likewise have a chance to make acclimations to your inquiry utilizing cutting edge channels that sort watchwords via search volume, wide volume, and a number of contending items and others.

2. Cerebro

Helium 10 Cerebro is an instrument you can discover in Helium 10 for advanced contenders’ keyword research. Arrive at new deals highs with Cerebro’ exclusive Cerebro Product Rank equation explicitly intended to boost the benefits of its exact inquiry volume information. With this equation nearby, you’ll distinguish the units for every watchword and move to the main page on Amazon.

3. Tools for Effortless Listing Optimization

1. Scribbles

Making item postings isn’t a simple undertaking. However, you would now be able to disregard this tedious involvement in Helium 10 Scribbles. This device naturally shows if a few catchphrases are absent in your item portrayal, just as reminds on the off chance that you utilized the correct number of watchwords. The last element is particularly helpful on the off chance that you have character limitations. On the head of that, the instrument contains easy to understand highlights for the substitution of past posting drafts to postings from your Amazon account.

2. Frankenstein

Nothing works superior to this apparatus for the assistance of your enhancement activities. You can unreservedly utilize Helium 10 Frankenstein to oversee strong catchphrase records better and orchestrate them to accomplish the ideal degree of posting refinement. The device will likewise prove to be useful on the off chance that you need to order your watchword list by yield settings identified with length, spaces, exceptional characters, word recurrence tally and other basic catchphrase components.

3. Index Checker

On the off chance that you need to spare incalculable hours on the assessment of item record by Amazon, Helium 10 Index Checker will be a salvation for you. Numerous business visionaries commit errors by not understanding that precisely inferior quality catchphrases forestall the indexation of top-notch watchwords. The apparatus does miracles to tell you which “parasites” prevent you from being on the top positions.

Simply enter item ASIN of any contenders’ item and get the outcomes highlighting what catchphrases make them first-class right away. Thusly, you’ll never get the opportunity to stress over manual examination that ordinarily takes many hours. Furthermore, undesired benefit misfortunes will never again be an issue.

4. Keyword Tracker

Encourage the way toward checking and watching out for your Amazon item rankings. Watchword Tracker is the thing that you have to screen which place both your natural and supported catchphrases take progressively! Track the entirety of the chose catchphrases in a solitary easy to use dashboard.

Moreover, with the Rocket Boost include added to the Keyword Tracker apparatus, you can gain admittance to itemized watchword positioning data for whatever top catchphrase every hour for 10 days. The information incorporates such boundaries as watchword position, vacillations in rates, positioning patterns, assessed month to month searches, and others.

Tools for Maintenance Alleviation

1. Profits

Clearly, it’s difficult to consolidate item posting an Amazon account investigation to gauge item productivity appropriately. Yet, who said the Profit apparatus for Helium10 can’t satisfy this undertaking? Utilizing complex calculations, the instrument shows the general image of your item potential, showing both idealistic minutes and negative angles all through the entirety of your item postings. With such a guide, you can control your funds much better and direct them on a precise assessment of what is worthwhile and what isn’t.

2. Alerts

It would be way easier and less troublesome to sell products on Amazon if not the increasing number of hijackers who constantly find new ways to steal business ideas or falsify products. With Alerts tool, there’s nothing to fear about. This Helium10 feature safeguards your Amazon product listings from a convenient dashboard 24/7, while you’ll be able to check FBA inventory regularly too. In case some threats are detected, don’t forget to mention about hijackers on Amazon so that the company could take action and erase them from the market.

3. Inventory Protector

There are numerous customers out there who purchase a lot of limited items. Obviously, it doesn’t imply that you should reject markdown coupons by any means. Yet at the same time, on the off chance that you need to dispose of this issue regarding your business, Helium 10 Inventory Protector permits you to set a restricted amount of products on a markdown that can be bought by customers. This is an ideal method to start advancements without expecting that potential purchasers will clear up the whole item stock.

4. Refund Genie

Getting compensation from Amazon vendors is a serious test, for the entire cycle may take a ton of time which you clearly don’t have. With the end goal of the assistance of this multifaceted activity, Helium 10 Refund Genie was made. The instrument works this way: first, the device naturally investigations five unique explanations behind FBA stock remunerations.

At that point, you need just to reorder recently drafted messages and send them alongside your requests for Amazon vender pay. At long last, get Amazon endorsement with the absolute entirety of discount shown.

5. Follow-Up

With the headway of mechanization, occupied business people currently don’t need to make new messages to hold their crowd. Everything necessary is only a Follow-Up apparatus for Helium 10 to speak with clients at the most significant level at whatever point required.

This instrument does everything to spare your time and stay away from pointless instances of client misfortune. Outstandingly, you can see orders, set computerization, make email layouts, arrange items, and do different cycles that are essential for effective deals.

The Bottom Line

It doesn’t make a difference on the off chance that you need to sell your first item or have just gone some separation to get where you are – Helium 10 will be helpful for each business person, paying little mind to the business stage. Additionally, the number of highlights are satisfying to the eye – you can utilize 17 instruments from the rundown, which are all similarly helpful and functional.

The costs are ideal and very much defended, at any rate in the structure of sufficient figurings. The main exemption you have to consider is A La Carte plan, which is irrationally exorbitant. In any case, your odds of being disappointed with the product are very low.

Read More

AMZ Calculator

Discovered an extraordinary item that you need to sell on Amazon and too eager to even consider starting the dispatch? One moment. Before you push ahead with the laborious errand of item sourcing and provider exchange, make certain to check first the amount FBA expenses are to be charged against the item for you to have the option to distinguish if it’s painful. All things considered, it’s what we are after right? Benefits!

What is Amazon FBA Calculator?

The Amazon FBA calculator is an apparatus that helps Amazon dealers computes edges. It additionally gives vendors away from the expenses related to selling items by means of Fulfillment by Amazon (FBA).

It’s not just valuable for venders attempting to search for possibly beneficial items to sell on Amazon, but at the same time, it’s of extraordinary use for dealers who are needing to change from vendor satisfied to FBA as it can help in contrasting which is greater for them as far as expenses they need to pay Amazon.

When to use the FBA calculator?

As referenced before, Amazon FBA is generally useful during item research. Not just you can utilize this apparatus to get an away from of the potential overall revenue of a particular item you are wanting to sell on Amazon, however, it additionally gives you an away from of the FBA expenses to be charged against a particular item on a for every unit premise. Furthermore, you might just realize that by knowing all the potential expenses you are to pay, you can choose whether the item merits selling or not.

Another incredible utilization of this device is it can assist you with picturing the effect of raising or bringing down the deal cost or item cost on a thing on your edges. This data is extremely valuable while figuring out what is the item cost spending range you have to keep up. In addition, it can assist you in deciding the base rundown cost with the goal for you to stay productive just as what sort of edge you could procure from a higher rundown cost.

You can likewise utilize the FBA number cruncher on the off chance that you are very nearly changing from dealer satisfied to FBA since it can give you an away from the correlation of expenses and edge under each model. 

FBA Fees included in Amazon’s FBA calculator

Selling on Amazon Fees

Referral Fee – It is the fee that you have to pay for selling your product on Amazon. The referral fee is calculated as a percentage of the sale price or a minimum dollar amount, whichever is higher. The rate of the fee varies by category, but the most common is 15% while the minimum dollar amount is almost always $1.00. The referral fee is category-specific so some categories may have higher or lower rates than the others.

Variable Closing Fee – Variable closing fee is a fee that applies only to media products such as books, music, videos, DVDs, video games, consoles, and software (BMVD products).

Fulfilment by Amazon Fees

Fulfilment by Amazon fee is another fee you need to take into consideration when planning to sell a product on Amazon via FBA. This fee is calculated based on the dimension and weight of the product and it has two components as follows:

  1. Fulfilment Fee – This fee covers the pick and pack, packaging supplies (e.g boxes, labels, dunnage), shipping to the customer, and customer service.
  2. Monthly Storage Fee – is a fee based on the volume of the product (in cubic feet).

 

Read More

Amazon Affiliate Marketing

What is it?

The Amazon Affiliate program, or Amazon Associates, is an affiliate advertising program. It’s free for site proprietors and bloggers to become Amazon Associates. They publicize items from Amazon.com on their locales by making links. At the point when clients click the connections and purchase items from Amazon, they win referral charges.

Amazon Affiliate Program Rules and Requirements

Being an Amazon Associate is an incredible method to adapt purposeful ventures or make a valuable salary from your image. In any case, Amazon has rules for partners to follow, so it’s ideal to comprehend those before you make a plunge. Resistance may bring about being restricted from the program.

Most of the principles are set up for moral advancement just as keeping partners from gaming the framework. Here are a portion of the huge ones to remember:

  1. You should uncover on your site or in your correspondence that you might be qualified to acquire from your suggestions.
  2. You should not make bogus or misleading cases in your proposals.
  3. Abstain from alluding to costs (with certain special cases) since costs every now and again change.
  4. Try not to utilize Amazon associate connections in disconnected advancements, eBooks, or email.
  5. Try not to utilize interface shorteners on affiliate links.

How to create an Amazon Affiliate Link

  1. Log in to your Amazon Associate account.
  2. Click on Product Linking in the top banner and select Product Links.
  3. Add the ASIN of the product OR search Amazon for the product in the bar they provide.
  4. Click the Go button.
  5. Click the Get Link button on the right side of the result.
  6. Alternatively, you can use the Amazon Associates site stripe to generate Amazon Affiliate links directly from the product page.

Use the generated link on your site or other promotional materials according to Amazon’s standards.

How to become an Amazon Affiliate

  1. Create a website or blog.
  2. Visit the Amazon Associates homepage.
  3. Build your Amazon Associates profile.
  4. Create Amazon Affiliate links.

Read More

Viral Launch

Introduction:

Each Amazon dealer faces the test of getting new items to sell on the stage. Getting the underlying deals for your item and beginning to file for watchwords on the stage is perhaps the biggest hindrance that new items face. The way toward getting those underlying deals has changed after some time. Nonetheless, the idea of making an item dispatch is something that each Amazon dealer actually follows.

One way that numerous dealers recently dispatched their items was by utilizing assistance called Viral Launch. Viral Launch has advanced after some time to be something other than an item dispatch stage, and now offers their own set-up of instruments to help Amazon vendors on the stage.

We will a glance at what Viral Launch does, how it works, its highlights, valuing, and our survey and proposal of the item. We are likewise going to take a gander at both their item dispatch administration, which has changed after some time and the new programming suite that they are advertising.

What Is Viral Launch and What Does It Do?

Viral Launch is one of the names in the Amazon space that is presumably one of the most notable. The organization and their item have been around for quite a long time, and you can even return to blog entries and discussions from at least 5 years back and see notices of Viral Launch in utilizing the administration.

They have made a noteworthy move to their plan of action after some time, be that as it may. Before boosted surveys, is prohibited, and Amazon’s nearer observing of attempting to control the calculation, Viral Launch was an item dispatch administration that elevated your proposal to intrigued clients for a precarious rebate on their arrangement site – which used to be called Elite Deals.

Presently, Viral Launch predominantly is by all accounts pushing their product set-up of devices over their item dispatching administrations. The apparatuses extend from item and catchphrase exploration to publicizing the executives and mechanization. They additionally give watchword following to help perceive how your item is improving after some time.

How Does Viral Launch Work?

Viral launch markets themselves as an instrument that permits merchants to scale by giving all that they need. The apparatus appears to pull a ton of data that is accessible toward the front of Amazon through scratching a stage into an information base that you can use for catchphrase and item research.

The more notable component of Viral Launch its item dispatch. It works by giving intrigued clients a high markdown in return for them buying the item. Already, these clients would have had the option to leave item audits also; in any case, Amazon boosted surveys, making it outlandish for these audits to appear on the item posting. The thought behind the item dispatch is that you can begin producing deals which will show Amazon you are important for a particular inquiry term and Amazon will begin naturally ordering you for that search term.

The set-up of instruments that they furnish is by all accounts serious with a couple of different stages, for example, Jungle Scout and Helium 10. The two stages highlight item exploration and catchphrase research instruments just as following devices. Viral Launch separates itself by giving its active promoting instrument.

Viral Launch Features

How about we investigate the various highlights that Viral dispatch’s product and item dispatch administration have. The product gives a great deal of investigation into watchword exploration and item research just as publicizing computerization. Item dispatch could at present be an approach to get your items sold on the Amazon stage rapidly.

Product Launch

The item dispatch include is the thing that Viral Launch was already most popular for. To dispatch an item, you would make a specific number of coupons for a huge item markdown, like 90% or higher. Viral Launch would disseminate those coupon codes among customers who were keen on accepting the item for a markdown on their arrangement site.

The impacts of their item dispatch don’t appear to be as extraordinary as it beforehand might have been. Some portion of that could be because of changes in Amazon’s calculation which appear to esteem the maximum deals or deals with a base rebate more than high-limited buys.

You can in any case utilize the support of getting starting deals for your item, yet it doesn’t appear to have as extraordinary an effect for your positioning later on. They explicitly caution that your record ought to have existing deals not to make Amazon aware of any possible issues, used to show that this item could cause potential record issues for more up to date merchants. You may improve results from a forceful promoting effort.

Product Research

There are two devices inside their product suite intended to support you and the item research period of selling on Amazon. They allude to the devices by the names Product Discovery and Market Intelligence.

The Product Discovery apparatus appears to figure out item thoughts for you dependent on specific data sources. The sources of info appear to go from the sorts of items you wish to sell and the objective month to month income numbers that you need to hit. It at that point runs a hunt through Amazon to discover items that meet your standards.

Market knowledge gauges the month to month sold units and month to month income for a pursuit term. It likewise gives an understanding of how serious the commercial centre is for that catchphrase and what chronicled numbers and current patterns are. At last, they help you ascertain what your expenses have sourced this item and begin getting deals on Amazon through positioning.

Keyword Research

Viral Launch also has, what appeared to be, separate keyword research tools. The first tool is what is known as a “reverse ASIN search”, which will allow you to pull QR data for listings that are already on Amazon. It scrapes Amazon to see what keywords a product is indexed for, and how it ranks on search engine results pages.

Keyword research devices appear to give data on verifiable inquiry term information and patterns after some time. You distinguish important catchphrases for your item and see which watchwords are getting generally famous or changing after some time permitting you to recognize promoting openings on explicit pursuit terms.

Listing Audit/Content

Understanding open doors for improving your item postings is additionally significant and Viral Launch appears to address this with a couple of isolated apparatuses and their suite. The principal device is the posting analyzer to contrast your posting with rival postings, yet in addition, to distinguish what content your posting has or is missing and ways it tends to be improved.

The Listing Builder instrument encourages you to make composed substance for your posting by following a set number of watchwords that are important for your item and how they’re showing up inside your posting content. It gives a score on your posting content, which catchphrase you use from the rundown and the recurrence that you utilized specific watchwords.

Keyword Tracking

The watchword administrator device gives inside and out experiences just as catchphrase following to perceive how your presentation is changing after some time. It permits you to follow up to 2,000 watchwords and perceive how the pursuit volume makes it simpler to see which catchphrases have the most potential for bringing in cash on Amazon.

Publicizing

The freshest and most top of the line device that Viral Launch appears to offer is their active PPC the executive’s device. The promoting device permits you to set custom guidelines to robotize your publicizing efforts. You can likewise deal with the entirety of your publicizing efforts straightforwardly in the interface as opposed to going into Seller Central.

The Kinetic instrument incorporates with the other catchphrase research apparatuses in the Viral Launch device suite and that assists with mechanizing your watchword examination and mission creation. Dynamic additionally consolidates catchphrase execution overall missions and gives a simple view to see precisely which watchwords are prompting the most cells for your items.

At long last, Kinetic gives following logs so you can see precisely what changes are made to offers and catchphrases additional time in the interface.

Viral Launch Pricing

The estimating for a viral dispatch’s item dispatch administrations and their product are isolated. They recently charged a great many dollars to dispatch items on the Amazon stage. That valuing has essentially changed where they just charge $200 now per item dispatch. it appears to be that dependent on that estimating the part of their business has changed a ton, and the estimation of the administration was formerly giving may not be as incredible as it is presently.

The different programming valuing is offered on a month to month or yearly memberships. A yearly membership spares you around 2 months of absolute instalments and they’re additionally independent levels that have a scope of an item includes accessible dependent on the sum you pay.

The beginner plan begins at $59 every month, except just gives admittance to the item thoughts highlights. It at that point extends up to $199 every month for their top-level with admittance to the entirety of the item includes. You can see the full evaluating outline beneath and precisely which highlights are remembered for every membership plan for viral dispatch.

Read More
Raja Hamza Rasheed September 29, 2020 0 Comments

The Best Tax Software Tools for Amazon Sellers

Is it accurate to say that you are selling on Amazon? At that point, this guide is for all the merchants who need to think about the best deals charge mechanization apparatuses out there.

While maintaining an internet business – directly from dealing with your stock to running PPC crusades viably, from satisfying requests to taking care of your clients, there are a lot of things happening constantly. Amazon, then again, has disentangled the vast majority of these undertakings by dealing with them itself, mostly through FBA. This retail goliath additionally gathers charge in the interest of a vender. Nonetheless, it’s dependent upon the dealer to figure out which duty is to be gathered.

Regardless of whether you sell on the web or at a block and concrete, deals charge is an aspect of your life. We know, the vast majority of you scorn this aspect of your business. Yet, it’s similarly significant. As the business charge laws subject to transform, it tends to be hard for the dealers to stay aware of a few components included while recording charges. Merchants need to make themselves acquainted with the business charge approaches in the state/nation they are living just as the duty arrangements of the state/nation they are selling/claiming the business.

Parting with a piece of the well-deserved cash can never be fun, particularly for solo business people who deal with everything without anyone else. There are a lot of Amazon deals charge devices for merchants who need to monitor their business charge sum and mechanize your expense forms dependent on your Amazon dealer focal record.

With regards to finding the Amazon deals charge programming, you have huge amounts of alternatives. Notwithstanding, you have to locate the correct one that is dependable and the one that mechanizes the greater part of your assignments. In this way, in our article, we will give you the main 5 Amazon dealer charge programming alternatives accessible in the market dependent on the other vendors’ encounters.

  1. TaxJar
  2. Avalara
  3. SimplyVAT
  4. A2X Accounting
  5. Taxify

TaxJar:

On the off chance that you are selling on Amazon FBA and needs to mechanize your expense documenting, at that point TaxJar is outstanding amongst other accessible alternatives. They permit you to synchronize your Amazon account legitimately with the product. The instrument monitors what deals charge you owe to each state and causes you to document charges for the chose state naturally.

TaxJar is entirely direct and spares your time. Frequently, various states have diverse duty recording cycles, and it very well may be trying to monitor the necessary courses of events. With Taxjar, you can consequently document deals charges for different states.

Alongside Amazon, TaxJar underpins an assortment of web-based business stages, including eBay, Shopify, Stripe, PayPal, and so on. Regardless of whether TaxJar doesn’t uphold the stage you are selling, you can send out deals information in a CSV document.

They offer a fundamental bundle beginning from $19 every month which permits you to do multichannel information total, information import from any three eCommerce stages like Amazon and Shopify, essential email and visit uphold, and so on. They offer more excellent arrangements relying upon the size and necessities of the business. In any case, the essential bundle works for novices.

Avalara:

Avalara is an expense consistence programming that permits you to compute your assessments and makes it simple for you to document government forms. Avalara additionally offers manual administrations where the group presents your government forms for your sake. You should simply to pay some additional add up to get them checked by the group.

Their answers include:

  1. Products and Enterprises charge
  2. Correspondences charge
  3. Worth included duty (VAT)
  4. Deals and use charge
  5. Extract charge
  6. Housing charge

Merchants over a few web-based business stages use Avalara. You can utilize this instrument for report the board, returns arrangement, charge estimation, and that’s just the beginning. In the event that you are hoping to disentangle your expense documenting and returns, Avalara is an incredible choice as Amazon deals charge programming. You can utilize Avalara for any Amazon commercial centre. Additionally, it is viable with other web-based business stages like Etsy, Walmart, and eBay as well.

SimplyVAT:

Tank or Value Added Tax is something you have to document in the event that you are selling in nations like the UK, France, Germany, or Spain. Simply VAT is an Amazon charge the board programming that oversees VAT consistence answers for the organizations who need to scale internationally.

Here’s top-notch of nations that Simply VAT serves as of now:

In the event that you are an online merchant with clients across EU nations, at that point, you have to enrol and follow VAT. Simply VAT makes it simple for you to compute the amount VAT you owe on each receipt and altogether. The rates may fluctuate contingent upon the nation and once in a while for the items inside a nation. Simply VAT spares your time, and you can scarcely see these things. With the number of requirements out there, Amazon venders can discover Simply VAT very valuable.

Simply VAT is wise speculation on the off chance that you are another vender with a strict spending plan. Overall, it permits you to maintain your business and income viably.

Taxify:

Taxify is a business charge mechanization programming for online dealers and online business organizations. You can discover prepared to-sign and prepared to-print structures to document burdens easily. They uphold incorporation with bookkeeping programming, retail location frameworks, shopping baskets, commercial centres, and substantially more.

Taxify is overseen through an online interface, yet they offer a module for Amazon, which permits the venders to get the conditional information.

As it were, Taxify is like TaxJar, it permits you to gather the fitting deals charge for each request, and you can naturally record your expense forms, no info is required. They offer three distinct bundles with starter, standard, and premium plans extending from $47/month to $247/month.

Overall, Taxify is a magnificent decision for Amazon to charge the executives as it gives quality mechanization, esteem, and has high adaptability as well.

A2X Accounting:

The last assessment programming in the rundown – A2X Accounting. This business charge device won’t record your assessments naturally; be that as it may, it causes you to follow your Amazon exchanges. You’ll have the option to get all the necessary data like deals assessment and expenses, bookkeeping subtleties, and others with the assistance of this device. A2X permits you to work with Xero and Quick books to record your government forms.

For Amazon merchants, A2X offers costs extending from $19/month to $139/month relying upon the size of your business and deals volume. A2X is a practical choice in the event that you are utilizing bookkeeping apparatuses like Xero and need to monitor the assessments you owe across various states and nations.

Conclusion:

Expense is a significant migraine for the vast majority of the dealers. However, in the event that you are equipped with the fundamentals, different things can be rearranged. Monitoring charges, customs obligation, and different things can be overwhelming in case you’re overseeing without anyone else. There are high odds of a human blunder when you are stacked with such a large number of things. There are a lot of assessment the board devices out there to carry out these responsibilities for you. You have to computerize assignments like assessment documenting to focus on different parts of your business, similar to item promoting and postings.

Read More
Raja Hamza Rasheed September 29, 2020 0 Comments

Seller Lab

Not any more squandered endeavours. Not any more lost deals. Decipher the Amazon code with Seller Labs Pro, an AI-controlled promoting stage for execution driven dealers.

Advertising Center

Boost benefit through promotions advanced for your foundation and target clients.

Run more effective missions with our local examination stage and AI enhancement recommendations.

Effectively comprehend and follow up on execution measurements for more profound improvement.

Communication Center

Naturally, approach your purchasers for item audits with Amazon-agreeable one-contact messages.

Assume responsibility for the survey cycle with adaptable informing interesting for every item.

Improve your item and discover advancement thoughts by asking your client base what they think.

Go through minutes (not hours) actualizing a solid brand acknowledgment procedure that empowers bring clients back.

Keyword Center:

Lift your Amazon SEO accessibility by finding high-traffic catchphrases utilizing our Amazon merchant programming.

Screen your catchphrase and item execution while additionally going after the best natural hunt positions.

Reveal new items to sell, alongside the value, expense figuring s, and deals gauges you have to dispatch.

Performance & Notification Center:

Spare time with mechanized custom reports that give you where you’re bringing in cash, and what’s costing you in a moment.

Maintain a strategic distance from expensive unavailable circumstances and long haul stockpiling charges by intently checking your stock.

Get your key measurements on one dashboard to envision your development in classes like every day, yearly, per SKU, or by the deal.

Read More
Raja Hamza Rasheed September 29, 2020 0 Comments

What is MerchantWords?

As an Amazon merchant, you’ve most likely regularly thought about what’s on the psyches of your clients. Enormous box stores burn through a great many dollars a year to focus on what their client base is thinking. Realizing this priceless data can assist them withdrawing in more clients and land more deals.

It’s in every case better for your business when you have a closer relationship with your clients. This is called fabricating affinity. In the event that clients feel like they can believe your risks are they will working with you.

MerchantWords is a gigantic information base of catchphrases that customers have gone into Amazon’s web crawler. For what reason is this useful to you, the dealer? Since it permits you to perceive what your clients are generally intrigued by.

This is an enormous advantage. Realizing this data permits you to more readily change your posting. You have a more prominent potential for success of drawing in more individuals by including famous catchphrases into your posting. You can likewise tailor your item contributions to what the clients are searching for. Perhaps you discover a diamond of a watchword that bunches of individuals are searching for, yet has no item posting.

MerchantWords has been around since 2012. Their priceless information has profited well more than 100,000 business people. It has offered to ascend to more noteworthy client assistance and has helped organizations accomplish objectives they never imagined conceivable.

We should pause for a minute to take a gander at the numbers backing up MerchantWords’ cases. They have more than six years of involvement with dissecting Amazon information. Since their initiation, they have gathered over 1.6 billion catchphrases from Amazon for examination.

They have investigated more than 400 million Amazon items, they get their information from 11 distinctive Amazon commercial centres, and they have helped over 100,000 unique organizations increment their income.

Those are some quite amazing numbers. Thus, how about we investigate the cycle and how Merchant Words recovers and conveys its information. A committed group scours each posting accessible on Amazon. Much the same as you would, they go to the pursuit box, type in the letter An, and record each proposal in the drop-down box.

Next, they include the following letter in the letters in order and record those recommendations. They do this until they have finished each letter in the letter set. This outcome in the assortment of a huge number of watchwords overall accessible Amazon commercial centres. These outcomes at that point get spared into a cluster.

Regular Language Processing program is utilized to investigate every single hunt term. This strategy intently copies Amazon’s restrictive A9 calculation. It has fundamentally the same as man-made reasoning to give them more exact outcomes.

It does this by separating the catchphrase language into shorter pieces. They utilize these pieces to see how they identify with different words across Amazon. This cycle allows the MerchantWords’ group to team and ranks every individual search query. Their restrictive calculation at that point takes a gander at what sort of interest and positioning these expressions have across Amazon.

Alongside these catchphrases, MerchantWords considers the number of customers to visit Amazon every month. They at that point put that apportioned number against the quest volume for each and every watchword on Amazon.

Once MerchantWords has adequate information, their group of architects, information experts, and item chiefs cautiously investigate the outcomes. They investigate them various occasions to guarantee they are precise and modern before delivering them to organizations around the world.

Any information recovered from Amazon is utilized against the information of MerchantWords’ exclusive programming. That equivalent group of specialists and examiners at that point get the chance to work in checking the precision of their subsequent watchwords to guarantee they are fit to be utilized by general society.

Since Amazon is continually refreshing and changing the manner in which they work together, MerchantWords must strive to stay aware of Amazon. Keep in mind, MerchantWords does this for different business sectors other than the United States. This implies there are totally various catchphrases, dialects, and numbers that MerchantWords must examine for those business sectors.

It is a steady fight, and MerchantWords must guarantee that their calculations are up to task each and every month. Since MerchantWords has been doing this for a long time at this point, they have built up a smoothed out framework for ordering these watchword searches to give you dependable measurements regardless of what changes Amazon makes.

MerchantWords’ calculations change similarly as regularly, if not more than Amazon’s calculations. This guarantees you, the client, that you are getting a modern and exact asset to assist you with prevailing in your Amazon selling experience.

MerchantWords is a phenomenal device that you can use to more readily shape your showcasing effort and drive in strong marketing projections. MerchantWords gives you substantially more than just watchword information. It is stacked with apparatuses and highlights that will help improve your image.

We’ll turn out every one of these each in turn so you improve comprehension of what they do and how they can support you. To start with, we should talk about the evaluating and what you can hope to pay for MerchantWords’ administrations.

MerchantWords Services

Are you wondering how to use Merchant Words? If this seems like a lot of information, don’t worry. Next up we’re going to cover they’re listening to advisor tool, collections, classic search, and keyword multiplier.

Listing Advisor

First up is posting guide. You can discover this in the side route board under ‘La’. This is MerchantWords’ remarkable creation administration for Amazon postings. By what means would this be able to support you? These instruments deliberately place forte words into your posting portrayal. This attempts to support your positioning with the goal that customers see your posting first.

There are a ton of administrations out there that attention just on item depictions. On the off chance that you don’t have the foggiest idea what clients are searching for, at that point you don’t have a clue what unique catchphrases to utilize. By having MerchantWords priceless assets readily available, you can make a more exact posting that will get customers consideration.

At the point when you purchase MerchantWords, you get their full accumulation of looked through catchphrases, current watchword revelation, and absolute control in making your posting. MerchantWords’ posting consultant at that point utilizes their quick organization of information against the data that you give them in your underlying poll.

This aides MerchantWords better comprehend your image, the items you offer, and what makes you not the same as your rivals. After they’ve gathered this data, they coordinate you up straightforwardly with an advertising master from their accomplished staff.

This master essayist at that point starts investigating their gigantic information base of watchwords that most intently coordinate your image and items. This author will likewise take a gander at different postings, contending items, various classes, moving watchwords, related catchphrases, and the sky is the limit from there.

This exploration causes them to more readily see how Amazon clients look for items like yours. When the essayist feels that they have adequate data with respect to your item and where it positions on Amazon’s Market, they will start composing a portrayal for your posting.

This incorporates item data, the title of the item, related list items, and any related pursuit terms. The information that the author incorporates is catchphrase driven. This guarantees that you get the most outcomes.

After this cycle is finished, you will get your new posting in under 10 business days. As of now, you can audit the inclining to ensure it is right and precise. When you approve that all that looks at, just reorder the gave data into your Amazon posting.

No private data is ever traded so you can breathe a sigh of relief realizing that your data remains secure and in your full oversight. As a little something extra, dealer words will give you a freeze rundown of the most famous Amazon catchphrases identifying with your item.

You can utilize this information to expand benefits, PPC missions, and alarm any external adherents to your item. It’s an extraordinary method to keep your clients aware of everything utilizing the most sweltering and most utilized watchwords.

One of the incredible highlights MerchantWords offers its clients is finished fulfilment. On the off chance that in any way, shape or form you don’t care for their gave posting, they will give you a total revamp for nothing.

Collection

As an afterthought board, Collections is found under ‘Co’. The assortments instrument is an extraordinary component that allows you to store and list the entirety of your preferred watchwords. For what reason is this significant? It lets you find continuously how a catchphrase is faring on Amazon. You can see the hunt volume of that word so you’ll realize how it’s right now moving.

You can store these catchphrases in various classifications. For instance, in the event that you wish to store watchwords identifying with your posting, you can have a gathering only for that. In case you’re running a PPC crusade, you can store those words together to augment your mission.

Classic Search

In the side route bar, Classic Search is found under ‘Cs’. Exemplary hunt is the place you will the entirety of the principle catchphrases to use in your posting. What’s helpful about this device is you can channel the catchphrases by various classifications. This causes you to get more refined indexed lists. You can likewise channel via search volume, that way you’re just utilizing words that your set wanted a measure of individuals are searching for.

You can likewise verify whether these watchwords are being utilized in different nations. With every catchphrase, you can open up a full investigation board to give you more noteworthy information on singular ventures.

You can likewise observe the catchphrase’s profundity. This fair method how quick the watchword shows up in Amazon’s hunt bar.

When taking a gander at the Amazon Search Volume highlight, this gives you the number of individuals are looking for this specific term consistently. As you’re looking for well-known watchwords, you’ll see an appearance tab. Under this is the catchphrase’s irregularity highlight.

On the off chance that the catchphrase says Evergreen, that implies customers are looking for it consistently. In the event that it’s Seasonal, that implies customers are just looking for it each one to a quarter of a year. In conclusion, in the event that it says New, that implies the catchphrase just showed up and has not yet been set up.

Keyword Multiplier

One more supportive apparatus from MerchantWords is the keyword multiplier. You can discover this in the sideboard under ‘Kx’. This significant little apparatus permits you to enter in catchphrases and get back top-notch of related watchwords. You would then be able to utilize these related watchwords in your item portrayal or PPC mission to get your posting more prominent perceivability and more snaps.

This is an incredible method to guarantee that you don’t miss any possibly accommodating catchphrases. Amazon customers regularly utilize an assortment of search words and mixes when attempting to discover an item.

This makes it extremely simple for venders to miss certain words, bringing about their nonappearance from your posting. Everybody has various methods of talking and looking for things. This guarantees that you miss the least words conceivable if any whatsoever.

Page on Products

Found in the sideboard under ‘P1’, page one items give you all the top postings for any watchword you enter. From this page, you have additionally demonstrated the base value, the most extreme cost, and the normal cost.

Utilize this supportive element for your potential benefit so you realize how to appropriately value your items. In the event that an item is by all accounts moving low, you would prefer not to value it high and danger passing up deals. Having this device will permit you to all the more likely value your items to coordinate what’s presently moving so you remain at the head of the rankings

Close to each posting you will see its ASIN, its situation among the rankings, the cost of the item, and the number of audits it has. Close to that, you will see its normal star rating. In the event that an item is an Amazon’s Choice posting, it will be documented close to the rating.

You would then be able to explore each leaning to perceive what credits it has that makes it positioned so exceptionally among the Amazon indexed lists. This is an extraordinary method to tweak your own postings to guarantee that they are seen by more customers.

Doing this will assist with expanding your primary concern, give you more noteworthy perceivability, and help you to seriously value your item.

ASIN Plus

This element is situated in the route bar under ‘A+’. This significant instrument lets you see what watchwords your rivals are utilizing. In the event that a contender is fruitful, this will assist you with discovering why.

In the hunt bar that is given, you enter your rival’s ASIN. Think about this as an opposite phone number query, just with item numbers. Presently, you can legitimately see what catchphrases your top rivals used to drive deals. This is particularly helpful whenever said contender is profoundly effective.

The outcomes are equivalent to the exemplary Search apparatus. You actually observe where the page positions, the number of audits every item has, and that’s only the tip of the iceberg. A convenient expansion to the ASIN Plus device is the CSV downloader.

This lets you download your fragrance wanted a measure of watchwords. You would then be able to utilize this rundown in your own PPC mission or item depiction.

Final Thoughts

MerchantWords looks to be another essential tool for any Amazon Seller. The fact that you can see what your competitors are using to drive sales is nothing short of incredible. It’s almost like you have their playbook or you’ve copied their notes.

The results that MerchantWords displays have shown to be accurate and up-to-date. This ensures that you’re using the hottest keywords that your customers are searching for on a daily basis. What better way to increase traffic and drive sales than to get a glimpse inside the minds of Amazon’s shoppers?

All of these features are absolutely fantastic and work together to deliver an invaluable tool. But what makes this all worthwhile is the fact that it is so easy to use. Anyone can pick it up and immediately feel right at home. If you have had any experience with Amazon at all, chances are you’re going to have no trouble with MerchantWords.

The product is clean and easy to understand, it is kept current, and it is loaded with useful features. If MerchantWords has a downside, it would have to be its pricing. For the best yearly membership, it is woefully expensive. However, the positive results that it can bring to your brand are priceless. It’s not really an expense as much as it is an investment.

In the grand scheme of things, this may be pocket change compared to the increase you’ll see in your revenue. If you’re just getting started on Amazon, you may want to try the Silver Plan to start out.

Since it’s only $29 a month, see how it does for a month or two. If you notice that its features are beneficial to your brand, consider going annually. This lets you try out a handful of features and not all of them at once.

Pricing aside, MerchantWords looks to be a wonderful investment. It has proven results to back up its claims, and if you end up not agreeing with them you can cancel anytime.

Read More
Raja Hamza Rasheed September 29, 2020 0 Comments

Facebook Advertising Strategy

Facebook ads aren’t overrated. If anything, they are underrated. Because when done right with the proper Facebook advertising strategy, they can change your business. They are already working for small and big businesses in all sectors, so they should work for you too.

Being the world’s biggest social media networking site, Facebook is constantly working on improving its ad platform. This means, partnering with Facebook for your advertising needs is a safe deal. You will not lose your money if you take the right approach and spend time understanding their ad manager.

Ways on How to Optimize Your Facebook Advertising Strategy

#1: Target for Maximum Returns

The heart and soul of a successful Facebook ad campaign is its targeting. To get the best return on your investment, you must leverage the maximum potential of the targeting options Facebook offers you. Or else you’ll end up burning a hole in your wallet.

Target Your Customers

When running a Facebook ad, you want to have the highest click-through rate so that you’re not losing money on the campaign. This means you should first try and target people who are most likely to click on your ad: your existing customers. That’s right, these people have already bought from you, so the chances of them buying again are much higher.

Target Your Fans

Facebook is a great place to connect with your target audience and get them familiar with your brand by sharing regular updates with them. The best and the easiest way to do so is by getting more and more people to like your official Facebook page. This lets you stay in touch with them, and you also get to show them relevant ads if you target them.

#2: Leverage Different Ad Types

Social media advertising is growing by leaps and bounds, and there’s no doubt that Facebook is leading the way. While there are multiple reasons as to why Facebook ads give great real-world results, one of the most obvious ones is the fact that you get variety. Something hard to find on other advertising platforms.

Also, what makes Facebook ads truly different and remarkable is that they tie in with your business and marketing goals. In other words, the results you get with Facebook ads are easier to measure and improve because they’re driven by your goals, such as:

  1. Generating qualified leads for your business
  2. Getting downloads for your new app
  3. Gathering feedback for your product or service
  4. Running targeted surveys to learn more about your market
  5. Having people sign up for your webinar

What you can do with Facebook ads is only limited by your imagination. Which is why it is so crucial to have a solid Facebook advertising strategy up your sleeve, it just makes your job easier.

Let’s see what all you can do with Facebook ads:

1) Carousel Ads

Facebook ads are no longer static. With the introduction of Facebook Carousel ads, you can expect to pay a smaller fee for a higher conversion rate or a better click-through rate. These types of ads are not only interactive but are also mobile-friendly.

2) Video-Based Ads

The only reason you find so much video content on the web today is that video marketing is on the rise. People these days spend more time watching videos than reading plain text. It’s how many of them are consuming online content. Visual content is slowly but steadily winning the game.

3) Lead Generation Ads

In the earlier days of Facebook advertising, the only way to generate leads was to create your landing page and send traffic to it. Nowadays you can run ads where you collect lead information right on Facebook, without having the users leave the social networking site.

#3: Set Up a Conversion Funnel

One of the biggest reasons to invest in Facebook ads is to ultimately convert relevant Facebook users into customers. However, this won’t happen right away. Your Facebook ad needs to be leveraged the right way before you can have people buy from you.

#4: Focus on the Right Metrics

Marketers can get confusing results with Facebook ads, especially when they focus too much on the wrong type of metrics. These metrics look good on paper, but they don’t have any real value in the business sense of things. Which is why they call them ‘vanity’ metrics.

#5: Don’t Underestimate the Power of Testing

Your Facebook advertising strategy may be well laid out and implemented. And you could have done all the needed homework and also have taken calculated risks while starting a campaign.

#6: Use Facebook Ads in Conjunction with Content Marketing

When you combine relevant and high-quality content with Facebook ads, you can get amazing results. And since many businesses on Facebook are trying to convert their cold/warm leads into sales.

#7: Analyze Your Results

When you’re already running a Facebook advertising campaign, you should carefully analyze the results you’re getting. You need to keep a regular tab on your campaign and analyze the results to see if there is a problem or if it is performing exceedingly well. Either way, knowing how (and if) you are progressing is crucial for the long-term success of your campaign.

#8: Think Long Term for Your Facebook Advertising Strategy

To create a strong Facebook advertising strategy that survives the test of time, you should think long term. In other words, the ads that you run should reflect your long-term strategy.

It’s easy to create and run ads without focusing too much on how your audience will perceive you in the long run. But given that you are running ad campaigns regularly, they will have a perception of you and your brand.

So focus on creating ads that not only help you achieve your marketing goals but also let you connect with your target audience. These ads are a powerful tool to build a real relationship with your audience and improve your brand image.

Read More
Raja Hamza Rasheed September 17, 2020 0 Comments

Black Friday

The day after Thanksgiving is a casual name for the Friday following Thanksgiving Day in the United States, which is commended on the fourth Thursday of November. The day subsequent to Thanksgiving has been viewed as the start of the United States Christmas shopping season since 1952, despite the fact that the expression “The day after Thanksgiving” didn’t turn out to be broadly utilized until later decades.

Numerous stores offer exceptionally advanced deals on Black Friday and open early, for example, at 12 PM, or may even begin their deals eventually on Thanksgiving. The shopping extravaganza following Thanksgiving isn’t an official occasion, yet California and some different states watch “The Day After Thanksgiving” as a vacation for state government representatives, now and then in lieu of another bureaucratic occasion, for example, Columbus Day. Numerous non-retail representatives and schools have both Thanksgiving and the next Friday off, which, alongside the accompanying normal end of the week, makes it a four-day end of the week, in this manner expanding the number of expected customers.

The day after Thanksgiving has regularly been the busiest shopping day of the year in the United States since 2005, in spite of the fact that news reports, which around then were inaccurate,[3] have depicted it as the busiest shopping day of the year for an any longer time of time.[4] Similar stories reemerge a long time as of now, depicting madness and lack of stock, making a condition of positive input.

In 2014, spending volume on Black Friday succumbed to the first run through since the 2008 downturn. $50.9 billion was gone through during the four-day Black Friday weekend, down 11% from the earlier year. Notwithstanding, the U.S. economy was not in a downturn. Christmas creep has been referred to as a factor in the decreasing significance of Black Friday, the same number of retailers currently spread out their advancements over the whole long periods of November and December instead of focusing them on a solitary shopping day or weekend.

The most punctual proof of the expression Black Friday applied to the day subsequent to Thanksgiving in a shopping setting recommends that the term began in Philadelphia, where it was utilized to portray the substantial and troublesome walker and vehicular traffic that would happen on the day in the wake of Thanksgiving. This utilization dates to in any event 1961. Over twenty years after the fact, as the expression turned out to be broader, a mainstream clarification turned into that this day spoke forthrightly in the year when retailers start to make money, along these lines going from being “in the red” to being “in the black”.

For a long time, it was basic for retailers to open at 6:00 a.m., however in the last part of the 2000s, many had crawled to 5:00 or 4:00. This was taken to another extraordinary in 2011 when a few retailers (counting Target, Kohl’s, Macy’s, Best Buy, and Bealls) opened at 12 PM for the first time. In 2012, Walmart and a few different retailers reported that they would open a large portion of their stores at 8:00 p.m. on Thanksgiving Day, inciting requires a walkout among some workers. In 2014, stores, for example, JC Penney, Best Buy, and Radio Shack opened at 5:00 p.m. on Thanksgiving Day while stores, for example, Target, Walmart, Belk, and Sears opened at 6:00 p.m. on Thanksgiving Day. Three states—Rhode Island, Maine, and Massachusetts—forbid enormous markets, large box stores, and retail chains from opening on Thanksgiving, because of what pundits allude to as blue laws. The Massachusetts restriction on compelling representatives to chip away at significant occasions isn’t a religion-driven “blue law” however part of the state’s Common Day of Rest Law. A bill to permit stores to open on Thanksgiving Day was the subject of a formal conference on July 8, 2017.

There have been reports of brutality happening between customers on Black Friday. Since 2006, there have been 12 announced passings and 117 wounds all through the United States. It is regular for forthcoming customers to stay outdoors over the Thanksgiving occasion with an end goal to make sure about a spot before the line and consequently a superior possibility at getting wanted things.

This represents a noteworthy danger, for example, the utilization of propane and generators in the most intricate cases, and when all is said in done, the hindering of crisis access and fire paths, causing, in any event, one city to boycott the practice. Environmentalists refer to one more antagonistic factor: markdown bargains urge individuals to buy things they don’t need, and this overproduction adds to atmosphere change.

Since the beginning of the 21st century, there have been endeavours by retailers with causes in the United States to present retail “The day after Thanksgiving” to different nations around the globe. In a few nations, nearby retailers have endeavoured to elevate the day to stay serious with US-based online retailers.

History:

The day subsequent to Thanksgiving as the informal beginning of the Christmas shopping season might be connected along with the possibility of Santa Claus marches. Marches observing Thanksgiving frequently incorporate an appearance by Santa toward the finish of the procession, with the possibility that “Santa Clause has shown up” or “Santa Clause is practically around the bend” since Christmas is consistently the following significant occasion following Thanksgiving.

In the late nineteenth and mid-twentieth hundreds of years, numerous Santa or Thanksgiving Day marches were supported by retail chains. These incorporated the Toronto Santa Claus Parade, in Canada, supported by Eaton’s, and the Macy’s Thanksgiving Day Parade supported by Macy’s. Retail establishments would utilize the motorcades to dispatch a major promoting push. In the end, it just turned into an unwritten standard that no store would have a go at doing Christmas promoting before the motorcade was finished. Consequently, the day subsequent to Thanksgiving turned into the day when the shopping season formally began.

 

Thanksgiving Day’s relationship to Christmas shopping prompted debate during the 1930s. Retail locations would have gotten a kick out of the chance to have a more extended shopping season, yet no store needed to break with custom and be the one to begin publicizing before Thanksgiving. Consequently, in 1939, President Franklin D. Roosevelt gave a presidential declaration broadcasting Thanksgiving to be the fourth Thursday in November instead of the last Thursday, which means in certain years multi-week sooner, so as to protract the Christmas shopping season. Most individuals received the President’s change, which was later strengthened by a demonstration of Congress, however many kept on observing Thanksgiving Day on the customary date. Some began alluding to the new date as Franks giving.

In 2015, Amazon.com held a “Prime Day” occasion in July and guaranteed preferable arrangements over on Black Friday, with rehash Prime Days occurring in 2016 and 2017. Different organizations followed with “The day after Thanksgiving in July” bargains which were tantamount to, or better than, those in November.

Read More
Raja Hamza Rasheed September 17, 2020 0 Comments

What is Amazon Summer Sales?

Amazon has set a date for its “Summer Sale” event that’s designed to provide a lift for sellers feeling the impacts of the coronavirus pandemic and thus the delay of the company’s annual Prime Day event.

The company sent a notice to sellers early Tuesday informing them that it’s hosting a “Fashion Summer Sale Event” on June 22, according to a document viewed by CNBC. The notice says that participation within the promotional event is by “invitation only” and it’s expected to run anywhere from 7 to 10 days long.

“We are having the foremost important Summer Sale event to drive excitement and jump-start of sales,” the notice states. “To drive customer engagements, we request your participation”. An Amazon spokesperson confirmed to CNBC that it’s hosting the summer sale later on this month.

Biggest sale!!

“The Big Style Sale is slated to require place later on this month and may include seasonally-relevant deals from both established and smaller fashion brands,” the spokesperson said during a press release.
“We are delighted to help brands connect with our vast global purchaser base for this event.” Amazon remains finalizing details around the event, which isn’t named, but has been given a working title of the “Biggest Sale in the Sky.” the company is within the method of finalizing the landing pages for the event and asked sellers to submit deals for items with a discount of a minimum of 30% by the end of the day on Wednesday. It’s unclear what items are aiming to be discounted as a part of the sale or whether it’ll be restricted to Prime subscribers.

What this event represents?

The event represents a shift in Amazon’s summer deals tactic. Amazon typically hosts its two-day summer sale, Prime Day, in mid-July.
However, recent reports have suggested that the company will postpone its marquee event until September as its warehouses still manage a surge in orders because of the coronavirus. The summer sale will likely help some retailers sell the extra inventory that’s accumulated in their warehouses, over the past few months.

In March, shoppers flooded Amazon’s website with orders for essential items like paper towels, hand sanitizer and others, which forced it to prioritize shipments of household and medical goods until the middle of May. Some sellers who offered goods outside those categories felt like they were left within the lurch, while others were able to shift their gears and ship items without Amazon’s help or by selling in-demand items like face masks. Operations at Amazon’s warehouses have slowly returned to normal in recent weeks. Sellers are now eager to participate within the summer sale also as Prime Day, with many of them viewing the discount events as an opportunity to make up for losing sales over the past few months.

Read More
Raja Hamza Rasheed September 17, 2020 0 Comments

Amazon Prime Day

Amazon Prime Day is a two-day retail holiday exclusively for Prime members. Unlike previous years, the 2020 Amazon Prime Day date is expected to occur sometime in October. That’s means now is the perfect time to start prepping for Amazon’s massive event.

After all, Amazon Prime Day is one of the biggest retail holidays of the year. To predict the type of Amazon Prime Day deals we can expect this year, we’re taking a quick look back at previous Prime Days. Here’s everything you need to know about Amazon Prime Day 2020.

Is Amazon Prime Day 2020 postponed this year?

Amazon Prime Day always occurs in July. This year, however, the pandemic has completely changed things. Earlier this summer, the retailer confirmed to TechCrunch that Amazon Prime Day would happen “sometime later this year.” It was confirmation that Prime Day wasn’t being cancelled but instead postponed.  During an earnings call last month, Amazon then stated that Prime Day would occur in Q4 of 2020.

Amazon Prime Day 2020 date

The official Amazon Prime Day 2020 date is still unknown. However, excluding the inaugural Prime Day — the event tends to kick off on either a Monday or Tuesday. Rumours suggest the Amazon Prime Day 2020 date could be the first week of October, which means either Monday, October 5, or Tuesday, October 6 could be the Prime Day dates for 2020. Given that many retailers will begin their Black Friday promos in October, this means that shoppers can expect a back-to-back deals bonanza of Amazon Prime Day and Black Friday.

Where is Amazon Prime Day celebrated?

The first Amazon Prime Day was celebrated in 9 countries including the U.S., UK, Spain, Japan, Italy, Germany, France, Canada, and Austria. Amazon Prime Day has since expanded in popularity. Last year, Prime deals were held in 18 countries including the United States, United Kingdom, United Arab Emirates, Spain, Singapore, Netherlands, Mexico, Luxembourg, Japan, Italy, India, Germany, Austria, France, China, Canada, Belgium, and Australia.

In 2017, Amazon also expanded Prime Day’s duration. It went from a 24-hour event to one that lasted for 30 hours. In 2018, Amazon expanded the holiday to 36 hours and in 2019 it lasted a full 48 hours.

Early Amazon Prime Day deals

Outside of Black Friday, Amazon Prime Day offers the year’s best discounts on Amazon hardware. The Echo Dot, Fire TV Stick, and Kindle Paperwhite are just some of the devices that tend to see the biggest discounts on Amazon Prime Day. Looking for Prime Day deals you can get now? Check out Amazon’s daily deals page. Below we’ve also listed our favourite early Amazon Prime Day deals.

Amazon Fire TV Stick (1080p): was $39 now $29 @ Amazon

Amazon Prime Day Whole Foods benefits

Amazon-owned organic grocer Whole Foods plays a huge role on Prime Day. One of our favourite Amazon Prime Day deals comes from Whole Foods. For the past two years, Amazon has given Prime members who shop at Whole Foods a $10 Amazon credit that can be used on Amazon Prime Day.

 

Other Amazon Prime Day Whole Foods deals include discounts on seafood, meat, organic produce, and more. Even if you’re not a fan of Whole Foods, it’s worth shopping there in the lead up to Prime Day (and during Prime Day) for the savings.

This year, however, it’s unclear what role Whole Foods will play on Amazon Prime Day. Social distancing guidelines will likely still be in effect, which means in-store shopping will not be encouraged. We predict Amazon Prime Day deals will focus on online Whole Foods deals instead of in-store discounts.

What is the Amazon Prime Day concert?

For the past two years, Amazon has kicked off Prime Day with a Prime Day concert that all Prime members can stream live via Amazon’s website. In 2018, Amazon chose Ariana Grande, Alessia Cara, Kelsea Ballerina, and Julia Michaels to headline the show. Last year, the Amazon Prime Day concert featured Taylor Swift, Dua Lipa, Becky G, and SZA.

Both concerts were held in New York and available for streaming throughout Prime Day. (For Prime members only, naturally). Given the current state of the country, we don’t foresee any concerts taking place in the city. However, the retailer may still stream an Amazon Prime Day concert without an audience.

What is Amazon Prime Day 2020?

Amazon Prime Day originally started in July of 2015 as a way to celebrate Amazon’s 20th anniversary. For 24 hours, Amazon slashed the price of hundreds of items. The sales were exclusively for Amazon Prime members only. The event was a hit and since 2015 Amazon Prime Day has grown into a massive Black Friday like an event.

Now in its sixth year, Amazon Prime Day deals include discounts on everything from the Echo Dot to Nike sneakers. It’s become a massive juggernaut for Amazon and although Amazon Prime Day will occur later than usual, it’ll still be a big event.

Amazon Prime Day reminders

  1. If you’re not a Prime member, you can’t participate on Prime Day. However, what you can do is sign up for a free Prime membership. The free trial lasts 30 days, which is more than enough time to take advantage of Amazon Prime Day sales.
  2. Plan on cancelling your Prime membership? Here’s everything you need to know before you cancel your Amazon Prime membership.

Read More
Raja Hamza Rasheed September 15, 2020 0 Comments

How to remove Negative review from Amazon?

Bad reviews are always the biggest headache for Amazon sellers. Even one 1-star review showing on the first review page can drag your sales down like a nightmare…

Before taking an action against negative review you just need to check the following things

  1. Is this review from your competitor or a real buyer?
  2. What makes the buyer unsatisfied?
  3. Did he/she say anything against Amazon’s TOS?

Ways to Remove Bad Reviews on Amazon

Ask Amazon Directly:

All buyers must follow the rules set in place by Amazon when they leave a review. Amazon knows that there are instances where angry buyers will leave bad reviews for sellers due to a misunderstanding.

Amazon will only remove bad reviews on Amazon for the following instances:

  1. The review has an irreverent or obscene language.
  2. The review includes personally identifiable information, like telephone numbers, email addresses, or full names.
  3. The review is a complete product review.

If you think that you are faced with any of the above-mentioned situations, you should submit an Amazon feedback removal request.

Have Amazon Strike-Through Buyer Feedback:

There are instances where Amazon won’t remove the bad review from your account but will strike-through it instead.

In the following conditions, amazon will remove feedback.

  1. The whole comment is related to service and fulfilment for an order fulfilled by Amazon.
  2. The whole comment is about an undelivered or delayed order which you had shipped on time using Buy Shipping services.
Contact the Buyer Directly:

This is important in understanding how to remove Amazon review.

The perfect situation for you would be to get removal or a strike-through from Amazon but there are instances when the bad review doesn’t meet the criteria set by Amazon for feedback removal.

So, if you think that the bad review is unjustified, you should directly get in touch with the buyer. It is even encouraged by Amazon to resolve the concerns of the buyer before you contact them about removing a review. The way you choose to deal with the problem is up to you. Apologizing is always a good start and you can also think about giving a refund.

Respond to the Review in Public:

This is another effective approach to remove negative reviews. If you’re unable to reach out to your buyer or they decide not to eliminate or modify their review, you still have another option.

Amazon lets you respond to all reviews you receive via the Feedback Manager. You can do this in the following way:

  1. Find the feedback
  2. Click on the ‘Actions’ link in the correct order
  3. Choose ‘Post a Public Reply’
  4. Write down your reply and hit submit
  5. Get More Positive Reviews:

If you’re at this step of removing your bad review on Amazon, it means that you’re stuck with that negative review for good. So, what is the best way to improve your overall rating at this stage?

By getting more sales on your products & by sending request a review to a buyer you can get positive reviews and that will hide previous negative review. As Amazon allows sellers to send buyers at least one request for a review, once their package has been delivered. That is a chance you must be willing to take to acquire more positive feedback on your Amazon page.

Read More
Raja Hamza Rasheed September 15, 2020 0 Comments

Amazon Fulfilled by Merchant and Courier’s

Fulfilled by Merchant:

A method of selling on Amazon in which a seller lists their products on Amazon, but manages all storage, shipping, and customer support themselves (or through another third party). This is also referred to as a Merchant Fulfilled Network or MFN.

Advantages of FBM:

  1. Seller maintains control over every aspect of the business.
  2. Margins are greater since the seller does not need to pay additional fees to Amazon.
  3. Brand building is more attainable.
  4. There is no need to worry about any unavoidable losses due to policy changes at Amazon.
  5. The seller has less paperwork to deal with when working directly with the buyer.
  6. The seller has the freedom to run the business as desired.
  7. The seller has a greater grasp of inventory in stock, what sells, and what changes may need to be made for greater success.
  8. There are no unexpected costs; the seller is aware of all finances every step of the way.

When an order comes through, you will get a number listed under ‘Pending.’ After the order is confirmed by Amazon and the sale goes through, the pending order moves to ‘Premium unshipped’, ‘Prime unshipped’, or ‘Unshipped.’

Premium shipping is if you offer fast shipping options to Amazon shoppers such as overnight or express delivery.

Prime shipping is for orders shipped via Seller Fulfilled Prime.

Unshipped encompasses all other methods of shipping such as USPS Media Mail or First Class.

How to ship a product

After Amazon notifies you that an order is ready to ship, you have 24 hours to confirm that the order went out.

If you aren’t sure how to ship your order, first, choose a carrier. In the US you have multiple options, including:

 

  • USPS
  • FedEx
  • UPS
  • DHL

USPS:  The United States Postal Service is an independent agency of the executive branch of the United States federal government responsible for providing postal service in the United States, including its insular areas and associated states.

FedEx: FedEx Corporation is an American multinational delivery Services Company headquartered in Memphis, Tennessee. The name “FedEx” is a syllabic abbreviation of the name of the company’s original air division, Federal Express (now FedEx Express), which was used from 1973 until 2000. The company is known for its overnight shipping service and pioneering a system that could track packages and provide real-time updates on package location, a feature that has now been implemented by most other carrier services.

UPS: United Parcel Service (shortened in initials as UPS; stylized in lowercase) is an American multinational package delivery and supply chain management company.

DHL: DHL (Dalsey, Hillblom and Lynn) International GmbH is a German courier, parcel, and expresses mail service which is a division of the German logistics company Deutsche Post DHL. The company delivers over 1.3 billion parcels per year.

What shipping supplies do FBM sellers need?

The carrier and method in which you ship also helps determine the shipping supplies you will need to ship your goods.

Some methods of shipping such as USPS Flat Rate use specific boxes that you can get for free from the nearest post office. Or, you can have them delivered directly to your door.

Other methods require you to supply your own shipping supplies. Recommended Supplies are:

  1. Boxes, envelopes. etc.
  2. Packing material (airbags, brown paper, etc.)
  3. Peel & stick mailing labels
  4. Printer
  5. Packing tape and Scotch tape
Where can I purchase shipping supplies?

While there is a myriad of shipping supply businesses where you can purchase bulk shipping goods, here are a few that we recommend:

  1. Uline
  2. Fastpack.net
  3. Amazon.com

Read More
Raja Hamza Rasheed September 15, 2020 0 Comments

Dropshipping on Amazon in 2020

Looking for a way to get started selling on Amazon but don’t want to spend a lot of time or money doing it? Enter: Dropshipping on Amazon!

If you ask an experienced e-commerce seller for a good way to get started selling products online without breaking the bank or spending a ton of time, chances are they’re going to tell you that dropshipping is the way to go.

How does dropshipping on Amazon work?

Dropshipping is an e-commerce method in which the seller takes orders on behalf of a manufacturer, distributor, or supplier. Then, when a customer buys the product, the seller uses their supplier to fulfil those sales.

Often, drop shippers reposition the sold goods as their own and the end consumer is never made aware that the goods came directly from the manufacturer. This practice is popular on e-commerce sites like Amazon.

And while this may sound somewhat complex, we’ve broken it down for you to help you get a better handle of how it works and how you can start dropshipping in 2020.

Here is a diagram that teaches you the basics of dropshipping on Amazon (explained in further detail below):

  1. First, an Amazon customer (on the left-hand side of the diagram) purchases the product you’ve listed on Amazon.
  2. Second, once the transaction is finalized and you receive the funds, you purchase the product directly from the supplier (on the right-hand side of the diagram) and give them the customer’s information.
  3. Lastly, with the buyer’s information in hand, the supplier then sends the product to the customer.

Print-on-demand drop shipping

One popular form of dropshipping is print-on-demand.

Print-on-demand allows you to advertise customized products such as t-shirts, mugs, posters, and even books without purchasing inventory. Then. When the sale is made, the supplier creates the product for you, then ships it.

For example, when Disney “dropped the ball” on Baby Yoda merchandise in late 2019, many third-party sellers created their print-on-demand merchandise to fill the void.

How does drop shipping compare to other methods of selling on Amazon?

Dropshipping is just one of many methods of starting a business on Amazon. Other popular — and possibly more profitable — methods of selling products on Amazon include the wholesaling and private label.

Wholesaling is when you purchase goods at a bulk rate from a supplier to resell to another retailer or distribute as a retailer yourself, and private label is a method of manufacturing your products to sell on Amazon.

However, many advantages are dropshipping on Amazon has over the wholesaling and private labels.

Low start-up costs

As opposed to other popular e-commerce methods like the private label and wholesaling, dropshipping does not require you to own your inventory. Instead, when you get paid by the consumer on the sale, you simply turn around and use a portion of the proceeds to purchase the product from the supplier and have them ship it to your buyer.

Fast to set up

Because you don’t have to own your inventory when dropshipping on Amazon, it’s quick and easy to set up. After all, you don’t have to wait for your inventory to be manufactured and/or shipped to the fulfilment location. It’s ready to go. All you need is a sale!

Fully automated business

There are a lot of apps and plugins online that allow you to fully automate dropshipping on Amazon. For this reason, you can be (almost) completely hands-off with your dropshipping business.

Amazon allows drop shipping

According to Amazon’s drop shipping policy, dropshipping “is generally acceptable.” Just make sure that you follow Amazon’s specific guidelines for dropshipping.

Note: To dropship on Amazon, you must purchase from the supplier or manufacturer. Purchasing from another retailer is strictly prohibited.

Easy to research

Dropshipping on Amazon involves selling pre-existing products from manufacturers. For this reason, you can use tools like Jungle Scout — an all-in-one platform for selling on Amazon — to see how well other sellers of that particular product are performing on Amazon. This gives you an edge when you start your dropshipping e-commerce business.

What disadvantages are there to dropshipping on Amazon?

Naturally, as good as drop shipping sounds in terms of its advantages, it does have a few disadvantages to consider.

Competition

Because the barriers-of-entry are so low with drop shipping, competition can be high. Also, while there is some possibility of differentiation with the products you are selling, nothing is stopping other Amazon sellers from selling identical products.

As such, price is one of the few levers you have to pull to set yourself apart from others, which can lead to a “race to the bottom.”

Slow delivery times

Often, goods that are drop shipped on Amazon are shipped from the suppliers and manufacturers. And often, those suppliers are overseas.

For that reason, shipping times from overseas suppliers can take up to a few weeks (or sometimes even months!) to reach the end-user.

Lack of quality control

Because items are shipped directly from the manufacturer to the buyer, there is no way for you to control the quality of the product.

When you consider that products may travel 10,000 miles or more to reach their final destination, it’s easy to see how they could get damaged in the process.

How to start dropshipping on Amazon

Now that you understand a little more about dropshipping on Amazon and how it works, here’s how you can get set up as a drop shipper.

Step 1 – Set up an Amazon seller account

To sell on Amazon, you will need an Amazon seller account. You can get one by going to sellercentral.amazon.com. There, Amazon will offer you two choices for the type of account that you can start with: individual and professional.

Step 2 – Find a high-demand/low-competition product

Next, you will need to find a product to sell on Amazon.

You can do this by using a tool like Jungle Scout’s Opportunity Finder to find high-demand/low-competition product opportunities. And while you may have your metrics to use for finding such products, I recommend starting with the following criteria:

  1. 100-300 unit sales per month
  2. Set competition to “very low” to “low”
  3. Fix the average monthly price from $20-$35
  4. Set niche score to 7+

This should give you an excellent number of product opportunities to peruse in all categories.

Also, when starting, I recommend keeping things simple. Housewares, sports & outdoors, and patio, home, & garden are all great categories for beginners because they tend to be low maintenance.

Step 3 – Check a site like Aliexpress to see if the product is available

Once you have some product ideas, you will need to find a supplier.

The biggest connection to dropshipping products is Aliexpress. It’s a business-to-business website that puts e-commerce entrepreneurs in touch with suppliers who are looking to drop ship their goods.

Just type in the search terms for the product that you are interested in selling and, just like Amazon, a variety of products will come up.

Once you click on one, you’re provided with many details. In the above example, you can see that the notebook/agenda planner costs $3.22 with free shipping into the US (and shipping is free).

The seller also offers 60-Day Buyer Protection on the product. (Be sure to note the delivery time, however, which is more than a month out!)

Step 4 – Create an Amazon listing

After you have a product idea and a supplier to fulfil that product, you’ll need to create an Amazon product listing.

From your Seller Central account, go to Inventory > Add a product. When the Add a Product screen comes up, click “Create a new product listing.”

First, you will need to choose your product category. Then, once you’ve done that, you’ll have to fill out the information for the listing itself.

When setting a price for your drop shipped product don’t forget to account for Amazon’s fees. If you are a professional seller, you will pay a referral fee of 8-15% depending on the category. Individual sellers pay an additional $1.00 per sale, too.

You can learn more about Amazon’s fees by category on their Selling on Amazon fee schedule.

Finally, as soon as you’re ready, you can publish your listing and start making sales.

Five tips for success when dropshipping on Amazon

Still seems pretty simple, right? That’s because it is!

Of course, creating a dropshipping business on Amazon is easy. But succeeding with dropshipping on Amazon takes a little more work.

Regardless, here are five tips to help you succeed with drop shipping.

Tip 1 – Promote your listing

To maximize sales, you will need to drive traffic to your product listing. This can be done in many ways.

First, you have Amazon’s internal sponsorship program, Amazon Pay-Per-Click (PPC). With PPC, you create advertisements for your products that make your product appear higher in Amazon’s search results for keywords that you set.

Next, you can drive traffic to your Amazon product listing through external methods such as social media, blogging, email marketing, etc. While this method is a little more difficult to get going if you don’t already have a following for your brand, it can help you differentiate your product from your competitors.

Tip 2 – Focus on the customer

When you perform dropshipping on Amazon, you’re taking a lot of the hard parts of being an entrepreneur off the table. You don’t have to manufacture your product, nor do you have to ship it. All you have to do is make sure that the customer receives it and they are happy.

So, whereas you would normally spend your time running your business, with dropshipping you can invest your hours into customer service.

Plus, great customer service helps you get good product reviews. And good product reviews can make or break your products on Amazon.

Tip 3 – Focus on your brand

As I stated above, drop shipping’s chief disadvantage is that you will be selling a product over which you will have no final say in its development or design. Also, other sellers will have access to the same supplier.

This leaves you with very little competitive advantage. Therefore, you must focus on the brand.

But even if your product is identical to your competitor, that doesn’t mean it has to be the “same.” For example, the brand YETI sells 40 oz. stainless steel tumblers for $40 each. Meanwhile, their competitor, RTIC sells the same stainless steel tumblers for less than $20. Yet, somehow, YETI still dominates in that product category.

The reason is simple: people want to buy the YETI brand and the image it purveys.

Tip 4 – Get samples

Before you list your product, make sure you know what you’re selling. Bite the bullet and order a unit in advance. And if you can do it without the supplier knowing that you’re a potential drop shipper, even better.

Once the sample arrives, inspect it. How did it look when it arrived? How long did it take? Were the products as described?

All of these little details will help you predict how your customers will receive the product once you start dropshipping on Amazon.

Tip 5 – Cast a wide net

Because you have no start-up costs with drop shipping, it’s a lot easier for you to cast a wide net. In other words, you can list numerous products at the same time.

Some will fail. Others will succeed. Simply double down on what works and cut the rest.

As long as you follow Amazon’s rules, this approach is totally fine. Just make sure you stay organized and that you continue to focus on Tips #2 and #3.

Are you ready to start dropshipping on Amazon?

Hopefully, this article has gotten you excited to either start your first Amazon business or to add to an existing one. But, if you need more motivation, check out our State of the Amazon Seller report; it’s full of helpful insights.

Read More
Raja Hamza Rasheed September 11, 2020 0 Comments

What is a Chatbot? Why are Chatbots Important for business?

Chatbot

What is a chatbot? Why are chatbots important for business? Chatbot applications AI chatbot: Which chatbot application is right for you?

Recently, new tools designed to simplify the interaction between humans and computers have hit the market: Chatbots or Virtual Assistants. In banking, chatbots and virtual assistants are some of the industry’s newest tools designed to simplify the interaction between humans and computers.

What exactly is a chatbot?

A chatbot is a software that can simulate a conversation (or a chat) with a user in natural language through messaging applications, websites, and mobile apps or through the telephone.

Why are chatbots important? A chatbot is often described as one of the most advanced and promising expressions of interaction between humans and machines. However, from a technological point of view, a chatbot only represents the natural evolution of a Question-Answering system leveraging Natural Language Processing (NLP). Formulating responses to questions in natural language is one of the most typical examples of Natural Language Processing applied in various enterprises’ end-use applications.

Behind the scenes: How a chatbot works

There are two different tasks at the core of a chatbot:

1) User request analysis

2) Returning the response

How a Chatbot Works: As you can see in this graphic, a chatbot returns a response based on input from a user. This process may look simple; in practice, things are quite complex.

1) User request analysis: this is the first task that a chatbot performs. It analyzes the user’s request to identify the user intent and to extract relevant entities.

How Chatbot Works

How a Chatbot Works: Example of user request analysis.

The ability to identify the user’s intent and extract data and relevant entities contained in the user’s request is the first condition and the most relevant step at the core of a chatbot: If you are not able to correctly understand the user’s request, you won’t be able to provide the correct answer.

2) Returning the response: once the user’s intent has been identified, the chatbot must provide the most appropriate response for the user’s request. The answer may be:

  1. A generic and predefined text
  2. A text retrieved from a knowledge base that contains different answers
  3. A contextualized piece of information based on data the user has provided
  4. Data stored in enterprise systems
  5. The result of an action that the chatbot performed by interacting with one or more backend application
  6. A disambiguating question that helps the chatbot to correctly understand the user’s request

Why chatbots are important

Chatbot applications streamline interactions between people and services, enhancing customer experience. At the same time, they offer companies new opportunities to improve the customer’s engagement process and operational efficiency by reducing the typical cost of customer service.

To be successful, a chatbot solution should be able to effectively perform both of these tasks. Human support plays a key role here: Regardless of the kind of approach and the platform, human intervention is crucial in configuring, training and optimizing the chatbot system.

Read More
Raja Hamza Rasheed September 11, 2020 0 Comments

How to remove Negative review from Amazon?

Bad reviews are always the biggest headache for Amazon sellers. Even one 1-star review showing on the first review page can drag your sales down like a nightmare…

Before taking an action against negative review you just need to check the following things

  1. Is this review from your competitor or a real buyer?
  2. What makes the buyer unsatisfied?
  3. Did he/she say anything against Amazon’s TOS?

Ways to Remove Bad Reviews on Amazon

  1. Ask Amazon Directly:

All buyers must follow the rules set in place by Amazon when they leave a review. Amazon knows that there are instances where angry buyers will leave bad reviews for sellers due to a misunderstanding.

Amazon will only remove bad reviews on Amazon for the following instances:

  1. The review has an irreverent or obscene language.
  2. The review includes personally identifiable information, like telephone numbers, email addresses, or full names.
  3. The review is a complete product review.

If you think that you are faced with any of the above-mentioned situations, you should submit an Amazon feedback removal request.

 

Have Amazon Strike-Through Buyer Feedback:

There are instances where Amazon won’t remove the bad review from your account but will strike-through it instead.

In the following conditions, amazon will remove feedback.

  1. The whole comment is related to service and fulfilment for an order fulfilled by Amazon.
  2. The whole comment is about an undelivered or delayed order which you had shipped on time using Buy Shipping services.

Contact the Buyer Directly:

This is important in understanding how to remove Amazon review.

The perfect situation for you would be to get removal or a strike-through from Amazon but there are instances when the bad review doesn’t meet the criteria set by Amazon for feedback removal.

So, if you think that the bad review is unjustified, you should directly get in touch with the buyer. It is even encouraged by Amazon to resolve the concerns of the buyer before you contact them about removing a review. The way you choose to deal with the problem is up to you. Apologizing is always a good start and you can also think about giving a refund.

Respond to the Review in Public:

This is another effective approach to remove negative reviews. If you’re unable to reach out to your buyer or they decide not to eliminate or modify their review, you still have another option.

Amazon lets you to respond to all reviews you receive via the Feedback Manager. You can do this in the following way:

  1. Find the feedback
  2. Click on the ‘Actions’ link in the correct order
  3. Choose ‘Post a Public Reply’
  4. Write down your reply and hit submit

Get More Positive Reviews:

If you’re at this step of removing your bad review on Amazon, it means that you’re stuck with that negative review for good. So, what is the best way to improve your overall rating at this stage?

By getting more sales on your products & by sending request a review to a buyer you can get positive reviews and that will hide previous negative review. As Amazon allows sellers to send buyers at least one request for a review, once their package has been delivered. That is a chance you must be willing to take to acquire more positive feedback on your Amazon page.

Read More

Dropshipping on Amazon in 2020

Looking for a way to get started selling on Amazon but don’t want to spend a lot of time or money doing it? Enter: Dropshipping on Amazon!

If you ask an experienced e-commerce seller for a good way to get started selling products online without breaking the bank or spending a ton of time, chances are they’re going to tell you that dropshipping is the way to go.

How does dropshipping on Amazon work?

Dropshipping is an e-commerce method in which the seller takes orders on behalf of a manufacturer, distributor, or supplier. Then, when a customer buys the product, the seller uses their supplier to fulfil those sales.

Often, drop shippers reposition the sold goods as their own and the end consumer is never made aware that the goods came directly from the manufacturer. This practice is popular on e-commerce sites like Amazon.

And while this may sound somewhat complex, we’ve broken it down for you to help you get a better handle of how it works and how you can start dropshipping in 2020.

Here is a diagram that teaches you the basics of dropshipping on Amazon (explained in further detail below):

  1. First, an Amazon customer (on the left-hand side of the diagram) purchases the product you’ve listed on Amazon.
  2. Second, once the transaction is finalized and you receive the funds, you purchase the product directly from the supplier (on the right-hand side of the diagram) and give them the customer’s information.
  3. Lastly, with the buyer’s information in hand, the supplier then sends the product to the customer.

Print-on-demand drop shipping

One popular form of dropshipping is print-on-demand.

Print-on-demand allows you to advertise customized products such as t-shirts, mugs, posters, and even books without purchasing inventory. Then. When the sale is made, the supplier creates the product for you, then ships it.

For example, when Disney “dropped the ball” on Baby Yoda merchandise in late 2019, many third-party sellers created their print-on-demand merchandise to fill the void.

How does drop shipping compare to other methods of selling on Amazon?

Dropshipping is just one of many methods of starting a business on Amazon. Other popular — and possibly more profitable — methods of selling products on Amazon include the wholesaling and private label.

Wholesaling is when you purchase goods at a bulk rate from a supplier to resell to another retailer or distribute as a retailer yourself, and private label is a method of manufacturing your products to sell on Amazon.

However, many advantages are dropshipping on Amazon has over the wholesaling and private labels.

Low start-up costs

As opposed to other popular e-commerce methods like the private label and wholesaling, dropshipping does not require you to own your inventory. Instead, when you get paid by the consumer on the sale, you simply turn around and use a portion of the proceeds to purchase the product from the supplier and have them ship it to your buyer.

Fast to set up

Because you don’t have to own your inventory when dropshipping on Amazon, it’s quick and easy to set up. After all, you don’t have to wait for your inventory to be manufactured and/or shipped to the fulfilment location. It’s ready to go. All you need is a sale!

Fully automated business

There are a lot of apps and plugins online that allow you to fully automate dropshipping on Amazon. For this reason, you can be (almost) completely hands-off with your dropshipping business.

Amazon allows drop shipping

According to Amazon’s drop shipping policy, dropshipping “is generally acceptable.” Just make sure that you follow Amazon’s specific guidelines for dropshipping.

Note: To dropship on Amazon, you must purchase from the supplier or manufacturer. Purchasing from another retailer is strictly prohibited.

Easy to research

Dropshipping on Amazon involves selling pre-existing products from manufacturers. For this reason, you can use tools like Jungle Scout — an all-in-one platform for selling on Amazon — to see how well other sellers of that particular product are performing on Amazon. This gives you an edge when you start your dropshipping e-commerce business.

What disadvantages are there to dropshipping on Amazon?

Naturally, as good as drop shipping sounds in terms of its advantages, it does have a few disadvantages to consider.

Competition

Because the barriers-of-entry are so low with drop shipping, competition can be high. Also, while there is some possibility of differentiation with the products you are selling, nothing is stopping other Amazon sellers from selling identical products.

As such, price is one of the few levers you have to pull to set yourself apart from others, which can lead to a “race to the bottom.”

Slow delivery times

Often, goods that are drop shipped on Amazon are shipped from the suppliers and manufacturers. And often, those suppliers are overseas.

For that reason, shipping times from overseas suppliers can take up to a few weeks (or sometimes even months!) to reach the end-user.

Lack of quality control

Because items are shipped directly from the manufacturer to the buyer, there is no way for you to control the quality of the product.

When you consider that products may travel 10,000 miles or more to reach their final destination, it’s easy to see how they could get damaged in the process.

How to start dropshipping on Amazon

Now that you understand a little more about dropshipping on Amazon and how it works, here’s how you can get set up as a drop shipper.

Step 1 – Set up an Amazon seller account

To sell on Amazon, you will need an Amazon seller account. You can get one by going to sellercentral.amazon.com. There, Amazon will offer you two choices for the type of account that you can start with: individual and professional.

Step 2 – Find a high-demand/low-competition product

Next, you will need to find a product to sell on Amazon.

You can do this by using a tool like Jungle Scout’s Opportunity Finder to find high-demand/low-competition product opportunities. And while you may have your metrics to use for finding such products, I recommend starting with the following criteria:

  1. 100-300 unit sales per month
  2. Set competition to “very low” to “low”
  3. Fix the average monthly price from $20-$35
  4. Set niche score to 7+

This should give you an excellent number of product opportunities to peruse in all categories.

Also, when starting, I recommend keeping things simple. Housewares, sports & outdoors, and patio, home, & garden are all great categories for beginners because they tend to be low maintenance.

Step 3 – Check a site like Aliexpress to see if the product is available

Once you have some product ideas, you will need to find a supplier.

The biggest connection to dropshipping products is Aliexpress. It’s a business-to-business website that puts e-commerce entrepreneurs in touch with suppliers who are looking to drop ship their goods.

Just type in the search terms for the product that you are interested in selling and, just like Amazon, a variety of products will come up.

Once you click on one, you’re provided with many details. In the above example, you can see that the notebook/agenda planner costs $3.22 with free shipping into the US (and shipping is free).

The seller also offers 60-Day Buyer Protection on the product. (Be sure to note the delivery time, however, which is more than a month out!)

Step 4 – Create an Amazon listing

After you have a product idea and a supplier to fulfil that product, you’ll need to create an Amazon product listing.

From your Seller Central account, go to Inventory > Add a product. When the Add a Product screen comes up, click “Create a new product listing.”

First, you will need to choose your product category. Then, once you’ve done that, you’ll have to fill out the information for the listing itself.

When setting a price for your drop shipped product don’t forget to account for Amazon’s fees. If you are a professional seller, you will pay a referral fee of 8-15% depending on the category. Individual sellers pay an additional $1.00 per sale, too.

You can learn more about Amazon’s fees by category on their Selling on Amazon fee schedule.

Finally, as soon as you’re ready, you can publish your listing and start making sales.

Five tips for success when dropshipping on Amazon

Still seems pretty simple, right? That’s because it is!

Of course, creating a dropshipping business on Amazon is easy. But succeeding with dropshipping on Amazon takes a little more work.

Regardless, here are five tips to help you succeed with drop shipping.

Tip 1 – Promote your listing

To maximize sales, you will need to drive traffic to your product listing. This can be done in many ways.

First, you have Amazon’s internal sponsorship program, Amazon Pay-Per-Click (PPC). With PPC, you create advertisements for your products that make your product appear higher in Amazon’s search results for keywords that you set.

Next, you can drive traffic to your Amazon product listing through external methods such as social media, blogging, email marketing, etc. While this method is a little more difficult to get going if you don’t already have a following for your brand, it can help you differentiate your product from your competitors.

Tip 2 – Focus on the customer

When you perform dropshipping on Amazon, you’re taking a lot of the hard parts of being an entrepreneur off the table. You don’t have to manufacture your product, nor do you have to ship it. All you have to do is make sure that the customer receives it and they are happy.

So, whereas you would normally spend your time running your business, with dropshipping you can invest your hours into customer service.

Plus, great customer service helps you get good product reviews. And good product reviews can make or break your products on Amazon.

Tip 3 – Focus on your brand

As I stated above, drop shipping’s chief disadvantage is that you will be selling a product over which you will have no final say in its development or design. Also, other sellers will have access to the same supplier.

This leaves you with very little competitive advantage. Therefore, you must focus on the brand.

But even if your product is identical to your competitor, that doesn’t mean it has to be the “same.” For example, the brand YETI sells 40 oz. stainless steel tumblers for $40 each. Meanwhile, their competitor, RTIC sells the same stainless steel tumblers for less than $20. Yet, somehow, YETI still dominates in that product category.

The reason is simple: people want to buy the YETI brand and the image it purveys.

Tip 4 – Get samples

Before you list your product, make sure you know what you’re selling. Bite the bullet and order a unit in advance. And if you can do it without the supplier knowing that you’re a potential drop shipper, even better.

Once the sample arrives, inspect it. How did it look when it arrived? How long did it take? Were the products as described?

All of these little details will help you predict how your customers will receive the product once you start dropshipping on Amazon.

Tip 5 – Cast a wide net

Because you have no start-up costs with drop shipping, it’s a lot easier for you to cast a wide net. In other words, you can list numerous products at the same time.

Some will fail. Others will succeed. Simply double down on what works and cut the rest.

As long as you follow Amazon’s rules, this approach is totally fine. Just make sure you stay organized and that you continue to focus on Tips #2 and #3.

Are you ready to start dropshipping on Amazon?

Hopefully, this article has gotten you excited to either start your first Amazon business or to add to an existing one. But, if you need more motivation, check out our State of the Amazon Seller report; it’s full of helpful insights.

Read More

What is Amazon Account Health?

To view your account health, follow these instructions:

  1. Go to Seller Central homepage.
  2. Under Performance, click Account Health.

The Account Health page provides an overview of your seller account’s adherence to the performance targets and policies required to sell on Amazon. To ensure we are delivering a great experience for our customers, Amazon might take action on these metrics if they do not comply with our targets.

We regularly review the performance of all sellers and notify them when they are off-target. The intent of this review is to give you the opportunity to improve your performance before the issue affects your ability to sell. Occasionally, seller accounts with very poor performance are immediately deactivated.

Performance metrics

The Account Health page provides you with visibility into your seller account’s observance to the targets for various product policies as well as the below performance metrics:

Order Defect Rate

The Order Defect Rate (ODR) is a key measure of your ability to provide a good customer experience. It includes all orders with one or more defects represented as a percentage of total orders during a given 60-day time period. The following are the types of order defects:

  1. Negative feedback
  2. An A-to-z Guarantee claim that is not denied
  3. Credit card chargeback

Our policy is that sellers maintain an ODR under 1% in order to sell on Amazon. An ODR above 1% may result in account deactivation.

Cancellation Rate

The Cancellation Rate (CR) is all seller-cancelled orders represented as a percentage of total orders during a given 7-day time period. CR only applies to seller-fulfilled orders.

This metric includes all order cancellations initiated by the seller, with the exception of those requested by the customer using the order-cancellation options in their Amazon account. Pending orders that are cancelled by the customer directly on Amazon are not included and do not factor in the seller’s CR.

Our policy is that sellers maintain a CR under 2.5% in order to sell on Amazon. A CR above 2.5% may result in account deactivation.

Late Shipment Rate

The Late Shipment Rate (LSR) includes all orders with a ship confirmation that is completed after the expected ship date. LSR is represented as a percentage of total orders over both a 10-day or 30-day period. LSR only applies to seller-fulfilled orders.

It is important to confirm the shipment of orders by the expected ship date so that customers can see the status of their shipped orders online. The following results can occur due to an order with a confirmed late shipment date:

  1. Increased A-to-z Guarantee Claims
  2. Negative feedback
  3. Customer contacts
  4. Negative customer experience

Our policy is that sellers maintain an LSR under 4% in order to sell on Amazon. An LSR above 4% can result in account deactivation.

Valid Tracking Rate

The Valid Tracking Rate (VTR) includes all shipments with a valid tracking number represented as a percentage of total shipments during a given 30-day time period. VTR only applies to seller-fulfilled orders.

Amazon customers depend on tracking numbers to find out where their orders are and when they can expect to receive them. The Valid Tracking Rate is a performance metric that reflects those expectations. All major carriers, including USPS, FedEx, UPS, and DHL now offer free tracking.

Our policy is that sellers in North America maintain a VTR greater than 95% for their U.S. shipments. A VTR below 95% in a product category may result in restrictions on your ability to sell non-FBA (Fulfillment by Amazon) items within that category. This might also affect your eligibility to participate in Premium Shipping and guaranteed delivery.

On-Time Delivery Rate

The On-Time Delivery Rate (OTDR) includes all shipments delivered by their estimated delivery date represented as a percentage of total tracked shipments. OTDR only applies to seller-fulfilled orders.

We consider OTDR performance when determining which Transit Times you are eligible to set, which may enable you to promise faster delivery times and improve your conversion.

We recommend that sellers maintain an OTDR greater than 97% in order to provide good customer experience, however, there is no penalty for not meeting the performance target at this time.

Address buyer feedback

Certain negative performance metrics are caused by a buyer’s feedback based on their experience. Sellers should try to determine the cause of the problem and work with the buyer using one of the following options:

Use the Feedback Manager

 

  1. Go to Feedbackunder the Performance
  2. In the Recent Feedbacktable, select Contact Customer under the Actions column next to the designated Order ID.

Read More