How to get Category Approval
Do you know that the sales opportunities in gated categories are enormous!
What you have to do is just to go the extra mile. The reason behind this is that many sellers even don’t try to get approval for the gated categories and leave this business model just because of extra efforts which they have to put to get the permission to sell in the gated category.
Categories which are gated under Amazon rules and restrictions are given below.
- Collectible Coins
- Personal Safety and Household Products Entertainment Collectibles
- Fine Art
- Toys and Games (Holiday Selling Requirements Apply)
- Join Amazon Handmade
- Join Amazon Subscription Boxes
- Made in Italy
- Music & DVD
- Automotive & Power sports
- Sports Collectibles
- Streaming Media Players
- Video, DVD & Blu-ray
It’s not much complicated to get the approval from Amazon for the gated category, but it’s just time taking process. It is also possible that you send a request to Amazon for the approval, your request may get automatically approved. But for this, your reputation should be good on Amazon rather than being a completely new seller.
Steps to get Category approval:
You have to log in to your Amazon seller central account. Select the option ‘Add a product and search for the product which you want to sell. If it gets a return with an option of the ‘Restricted’ then click ‘Listing Limitations Apply’. Then click the button of ‘Request Approval’. It is possible that may you get a response after a few minutes that your request has been approved. If this doesn’t happen, then you will be asked to provide some additional information.
You have to provide information like the invoices of the products, selling authority, your business and product detail. Amazon uses that information to check the criteria for the category approval that will Amazon allow you access to the restricted category.
Once you have all the information with you like invoices of the products, business detail, selling authority from manufacturer etc. You will be very near to get approval from Amazon. If this doesn’t happen, there is no need to get downhearted.
You have to keep trying and continue experimenting with different wholesalers or try and increase your seller metrics until you get approval.