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How to get Category Approval

Opportunity:

Do you know that the sales opportunities in gated categories are enormous!

What you have to do is just to go the extra mile. The reason behind this is that many sellers even don’t try to get approval for the gated categories and leave this business model just because of extra efforts which they have to put to get the permission to sell in the gated category.

Gated Categories:

Categories which are gated under Amazon rules and restrictions are given below.

  1. Collectible Coins
  2. Personal Safety and Household Products Entertainment Collectibles
  3. Fine Art
  4. Toys and Games (Holiday Selling Requirements Apply)
  5. Jewellery
  6. Join Amazon Handmade
  7. Join Amazon Subscription Boxes
  8. Made in Italy
  9. Music & DVD
  10. Automotive & Power sports
  11. Services
  12. Sports Collectibles
  13. Streaming Media Players
  14. Video, DVD & Blu-ray
  15. Watches

Category Approval:

 It’s not much complicated to get the approval from Amazon for the gated category, but it’s just time taking process. It is also possible that you send a request to Amazon for the approval, your request may get automatically approved. But for this, your reputation should be good on Amazon rather than being a completely new seller.

Steps to get Category approval:

 You have to log in to your Amazon seller central account. Select the option ‘Add a product and search for the product which you want to sell. If it gets a return with an option of the ‘Restricted’ then click ‘Listing Limitations Apply’. Then click the button of ‘Request Approval’. It is possible that may you get a response after a few minutes that your request has been approved. If this doesn’t happen, then you will be asked to provide some additional information.

You have to provide information like the invoices of the products, selling authority, your business and product detail. Amazon uses that information to check the criteria for the category approval that will Amazon allow you access to the restricted category.

Conclusion:

Once you have all the information with you like invoices of the products, business detail, selling authority from manufacturer etc. You will be very near to get approval from Amazon. If this doesn’t happen, there is no need to get downhearted.

You have to keep trying and continue experimenting with different wholesalers or try and increase your seller metrics until you get approval.

Author

Raja Hamza Rasheed

Raja Hamza Rasheed
CEO @ eCom Managers
Show Host @ eCom Stories With Raja
Amazon Expert and Author

Raja is an Extremely Dynamic Marketer & Consumer Behavior Analyst. He holds a Degree of Consumer Behavior & Marketing from the University of Punjab Pakistan. Along With His Own Amazon Selling Business, he is Also a Consultant & Trainer to the Many Amazon Sellers & Brands. In his Career, Raja Worked in Multiple Organization at Managerial & Leadership Roles. He Helps More Than 140 Amazon Sellers Through His Result Driven Strategies and Tactics.

His Main Area of Expertise Includes Product Hunting, Launching, Ranking, Branding, Marketing, Advertising & Merchandising. Raja Have working Experience on Almost all the Amazon Market Places But Mainly Includes USA, UK, Canada, Germany and India

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